We Rich Bitch, Forbes Magazine Features The Fertitta Brothers
UFC Owner Lorenzo and Frank Fertitta and Dana White, to be featured on the cover of Forbes magazine.
Casino moguls Frank and Lorenzo Fertitta bought a violent fight club called Ultimate Fighting Championship–and built it into a billion-dollar sports empire.
It’s the Ultimate Money Machine. That night before the Super Bowl 10,700 fans packed the arena, paying an average of $340 for a ticket to witness nine mixed martial arts fights. Another 500,000 fans paid $45 ($55 for high definition) to watch five of the nine fights at home. The total haul from the event: $25 million.